Ever heard someone tell you, “Why are you buying that you don’t need it” or “why waste your money don’t buy that “or even this one “you’re a shopaholic.” Well now when someone calls you a shopaholic, you can respond “I’m shopping for a cause.” Some people might not take fashion as serious as others. I call those people “anti-fashionistas”. They may think and believe fashion is all about being materialistic, and just over the top. But many fashion icons out in the world are starting to not just be fashionable but be fashionable for a cause.
Fashion Icons are starting to take that step forward to support communities that support them. And you can become a part of this phenomenon. Department stores, retail stores, Naomi Campbell, Betsey Johnson and Blake Mycoskie, just to name a few are some of those people and companies. Each of these icons and companies has taken that step towards becoming an activist getting involved in the huge phenomena where fashion help save lives.
Let’s start with Blake Mycoskie, An American traveler who in 2006 became aware that there are many communities across the world that has children walking around without shoes to protect their feet. He then created TOMS Shoes, a company that will give a pair of new shoes to a child in need for every pair of shoes purchased. Since then TOMS SHOES has become a growing company providing over 11, 000 shoes to children across the world.
Then there’s Betsey Johnson, who is a breast cancer survivor, and has since then become an activist for the awareness against cancer. Over the years Betsey Johnson has supported and donated to charities and foundations that help with the fight against cancer. Betsey Johnson has teamed up with LUNGevity, a foundation founded by seven Chicago lung cancer survivors to increase funding for lung cancer research, by creating a limited edition t-shirt in support of lung cancer awareness. All of the profits made from the t-shirt sales will go the LUNGevity foundation.
Then there’s Khol’s Department Stores that created a new line of products that supports women health. Vera Wang did the first collection, called Simply Vera Vera Wang and 100% of the profits will go to support the fight against breast cancer. There’s a wide selection of products that includes apparel, accessories, jewelry and home goods and all items are available for under $10.
Doesn’t this just make you want to go out and shop knowing that you can save a life?
So if you’re going to be a shopaholic or just want to help save a life then shop for a cause. Below are the links to help support each of the causes I’ve mentioned above.
Tags: betsey johnson, charity, fashion, Kohls, LUNGevity, shopping, TOMS SHOES, Vera Wang
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